Making a sale more profitable by convincing a customer to purchase a more expensive product that the one they were initially interested in buying or selling additional services or complementary products to go along with the initial product.  This is most effectively accomplished by discovering “unconsidered needs” that you can address. Sales reps can turn and an average sale into an outstanding one by upselling and often deliver a better solution to the customer in the process. (See Also: Unconsidered Needs) 

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